Rebrand & Website
Southwest Flow Festival needed a full rebrand to match the bold, playful energy of their community-focused event. I guided the team through branding exercises to uncover their voice, then developed a logo refresh, brand identity, website, social media assets, marketing materials, festival signage, and merchandise.
The result is a vibrant, cohesive brand experience that brings the festival’s spirit to life across digital and physical spaces.
Roles:
Web Design
Branding
Photo Editing
Deliverables:
Logo
Brand Identity
Website
Social Media Assets
Marketing Materials
Festival Signage
Merchandise
Tools:
Adobe Illustrator & Photoshop
Premiere Pro
WIX
Client Review:
“She has a real knack for taking complex ideas and turning them into beautiful, functional designs. Whether it’s websites, logos, or marketing materials, Alyssa handles it all and always nails it. We rely on her for pretty much everything related to Graphic and Web Design, and she never misses the mark. Her attention to detail is on point, and she’s always open to feedback and constructive criticism, which is a necessity when doing creative work.
Alyssa is meticulous about truly understanding the goals of a project. She really takes the time to understand the bigger picture, making sure her designs align perfectly with the vision. Simply put, Alyssa is a top-notch graphic designer and web developer. If you’re on the fence about working with her, pull the trigger. You won’t regret it.“
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